Tuesday, November 13, 2012
The most important feature of active wear should always be comfort, but let's face it - there's nothing wrong with looking good too. This is why I'm so excited to announce the addition of 4-rth's stylish line of yoga gear for women to our eco-fabulous collection of active wear!

All of the fashionable items displayed below, including the Sustain Sports Bra, the Sustain Yoga Halter, the Sustain Yoga Pant, the Sustain Yoga Short, and the Sustain YogaHoodie, are made from super soft ProModal, a combination of Modal and Tencel (from the birch & eucalyptus trees respectively), so you know they'll be comfortable and extremely durable.

They're also eco-friendly and budget friendly. Designer yoga pants can run you anywhere from $80 to $120 but these designs have all the quality and style for just a fraction of the price.

Just in time for the holiday season, these sustainable styles are the perfect excuse to get moving and beat the January gym rush. 

*Don't worry guys, we didn't forget about you. Check out our post on yoga gear for men here.

Product Features:

  • Designed with your active lifestyle in mind. Go straight from your morning walk to your yoga session, slip on the Sustain Yoga Hoodie and head for a late brunch in eco-style before running your daily errands.

  • Made from highly sustainable, organic ProModal (derived from beech wood and eucalyptus tree). This fabric is softer, more durable and colorfast than cotton with 50% more moisture-wicking.

  • Attention to detail with a focus on classic lines and colors. No unnecessary stitch work or embellishments to ensure your ultimate comfort. This eco-friendly active wear is made to feel like a 2nd skin.

  • Versatility is the name of the game. 4-rth's clients aren't just yogis – they're actively involved in spinning, kick-boxing, running, hiking, soccer, tennis, and you name it! Thanks to the natural stretch and breathability of ProModal, this work-out gear is great for just about any sport.

Sustain Sport Bra 
(available in black, tangerine, or plum)

Sustain Yoga Halter 
(available in black, tangerine, or plum)

Thursday, November 08, 2012
We recently added several new colourful styles of earrings to our collection of handmade jewelry that I'm very excited about!  All of the designs featured below are made from natural materials, such as coconut shell and calabash gourd, so they are lightweight and easy to wear.

We purchase all of our jewelry from a great company called Revy Fair Trade. Revy works with artisan coops in El Salvador to produce all sorts of unique jewelry designs and accessories for women, all of which are handmade in fair trade facilities.  Their products are also eco-friendly, so when you purchase these items you're not only doing something good for the environment you're also doing something good for the people of El Salvador.

If you're starting to think about stocking stuffers, a pair of these earrings are a great choice.  They also make fun birthday presents or thank you gifts.

Without further ado, here are some of the latest styles that we've added to our stylish collection:

Pink Coco Gem Earrings
Green Coco Gem Earrings
Polished Calabash Earrings
Tuesday, November 06, 2012

If you're in the market for baby shoes or toddler shoes then you're in luck! We carry an impressive selection of styles and sizes that are absolutely adorable and 100% kid friendly (as in free of harmful chemicals or substances such as lead). I think you'll also appreciate that they're reasonably priced and eco-friendly to boot!

All of our baby shoes are made by Pedoodles, an American company that specializes in eco-friendly footwear for young children. According to the experts at Pedoodles, young feet are incredibly soft and pliable; therefore, any footwear you put on them should be the same. Pedoodles have designed their shoes to be soft and flexible, with plenty of wiggle room for developing toes and feet.


With this in mind, their sole mission (pardon the pun) is to “create soft, comfortable, quality footwear that kids really love to wear.” From the sounds of the customer testimonials which are featured on their website, they've achieved this goal and then some. Check out what these moms had to say about Pedoodles:

Tamara wrote:

“My 15 month daughter and I love her shoes. She has Ruby Janes and the pink and white Runners in her current size. She had the Kimberly Kitty crib shoes in her previous size. They are flexible, breathable, and comfortable even in hot weather. The shoes hold up far better than any other brand I've purchased. Even when she was crawling and wearing the shoes the toe box showed only minor wear after months of use while other more expensive pairs were scuffed or damaged in minutes. Mud and grass clean right off the surface so the shoes look nice even after they're too small. I just ordered the Cotton Candy shoes in her next size for Christmas.”


Dame's Rocket


Yael wrote:

“My 19 month old son loves his red bowlers. Seriously. He adores them. I have to hide them when I take them off to bathe him or put on his pajamas and if he falls asleep wearing them, I have to leave them on or he'll get annoyed in his sleep.”




Blue Bowlers


Michelle wrote:

“Your shoes make great gifts. I stumbled across them while shopping for a friend's shower and fell in love. They were all so cute that I had a hard time deciding what to buy. Needless to say, they were a big hit and now I'm back for more.”




Green Zoomers


Patricia wrote:

“I am so happy that I found Pedoodles! My 2 year old wears her Princess Pedoodles EVERY DAY! They are perfect for every occasion. I recently bought the Flower Power shoes for both my 2 year old and my 4 year old and they both love wearing their shoes. I also get lots of compliments on the shoes, even from perfect strangers. My 2 year old recently lost one of her Princess shoes, so if it doesn't turn up soon, I will be back getting another pair since I don't think I can go very long without those shoes. They are so easy to put on, for me and for my girls. What a great shoe!”




Java Jumpers


Monday, November 05, 2012

The holidays are coming up which means extra spending for a lot of Canadian and American families. All of the gift giving and entertaining can really put a dent in the old wallet so why not try and save a few bucks on your next utility bill?

For starters, did you know that it can be cheaper to do your laundry and to run other appliances such as the dishwasher during off-peak hours? In my area we have the option of signing up for 'time-of-use' pricing which means that electricity is essentially 'on sale' during periods of infrequent use. In many regions this includes weekends and weeknights any time after 7 or 8 pm until around 7 am in the morning. I strongly urge you to do a bit of research on what options are available in your neck of the woods so that you can start saving too.

Another way to keep a little more of your hard-earned money is to unplug your appliances when you're not using them. This could be anything from your computer to your DVD player to your electric kettle. All of these things suck up energy even when they're not in use. I'll admit that it can be a pain to go around unplugging everything one by one, so one solution is to to hook up your appliances into a power bar that can be switched on and off with the click of a button.

If you're wondering exactly how much your household appliances are consuming, Engergy.gov provides a good resource here. Chances are unplugging your appliances won't amount to much in terms of dollars saved on a monthly basis, but if you're diligent then you could walk away with a couple extra hundred dollars at the end of the year. And don't forget that by using less energy we're also doing something good for the environment!

Friday, November 02, 2012


I've written about the importance of supporting the organic cotton industry before, but my recent discovery of the Organic Cotton Initiative has reminded me of one very important point that I failed to elaborate on. Organic cotton is great for the environment and great for our health, but it's also great for putting the power back in the hands of the farmer.

It's very simple, really. Organic farmers don't use genetically modified seeds which means that they have the power and freedom to choose sustainable farming methods over conventional methods which rely heavily on chemicals and pesticides.

Here's what the folks over at the Organic Cotton Initiative had to say:

“Organic cotton production never uses GM seed. The small-scale farmers who produce the majority of our cotton need reliability, not high risks. Using low external inputs that are locally available, organic allows farmers to work within their limits and with their environment, in a sustainable way. Organic cotton puts choices in the farmer's hands.”

Just one more reason to support organic cotton production. For the Organic Cotton Initiative's full briefing the benefits of organic cotton click here.   
Thursday, October 25, 2012
The weekend is just around the corner, and for some of you lucky ladies this means planning the perfect outfit for a night on the town with that special someone. Having had some experience in this domain, my best piece of advice is to wear something you're comfortable in and that makes you feel confident. Especially if it's the first or second date, now is not the time to take huge fashion risks that you could end up regretting half way through the evening. 

You want your clothes to be a reflection of your personality but you also want to make sure they fit you right and that they're appropriate for the occasion. Please do try them out before you settle on your final ensemble. The last thing you want is a skirt that rides up when you walk or a popped button on your blouse. Trust me, I've made these mistakes so that you don't have to.


That said, I've put together a few ideas that will hopefully inspire you to create a killer outfit this weekend. And as an added bonus, every last item is eco-friendly! So if you run out of discussion topics, there's always that...  Without further ado, here are my top three choices for the perfect date night ensemble:


1. 'The Theatre Goer'

For a fun but sophisticated look that's perfect for taking in a bit of culture.  Whether you're off to try out the newest wine bar or planning on taking in a live show, this outfit will get you there in style! 

Start with Jonano's Sleeveless Shift Dress in gray herringbone (also available in tan) and match with dark stockings and a pair of medium height heels.

Sleeveless Shift Dress


Next, accessorize with a brightly coloured clutch* and some dangly earrings*. *Note: Both items featured here are by Revy Fair Trade.

Rich Red Clutch

Pacun Seed & Clay Earrings


Finish it all off with Jonano's Gray Herringbone Coat (made from 100% organic cotton) for a bit of artistic flair and just the right amount of drama.  




Gray Herringbone Coat



2. 'The Cocktail Queen'

Sassy but classy, this outfit will carry you from the cocktail lounge to the dance floor without skipping a beat. It's the perfect ensemble for taking in a bit of nightlife this weekend.

Slip into the curve-hugging Audrey Twist Dress by Jonano and pair it with your favourite set of heels. Choose a bright coloured shoe for some added flair or stick with classic black for a sleeker look. Add a pair of neutral toned nylons for warmth.


Don't over do it on the accessories. A chunky bracelet* and a dangly pair of earrings* should do the trick. *Both items featured here are by Revy Fair Trade.

Pacun & Coquita Seed Bracelet
Black Pacun Earrings


Last but not least, seal the deal with Jonano's Mini Trench from an organic hemp-cotton blend. If you don't want to carry a bag, this jacket is designed with side pockets for you to stash away your essentials. If you're worried about being chilly, throw on a silk scarf under your coat like the one featured here.
    
Mini Trench

Silk Linen Wrap

3. 'Casual Chic'

Just the thing for dinner and a movie or a casual pub night.

Start with a basic scoop neck tank in black or white, or any solid colour. Add a dark wash skinny jean to the mix or a retro-inspired cigarette pant like the ones featured below. If you want to stick with a more casual look, opt for a pair ballet flats or loafers. Go for a low to medium height heel to elongate your legs and dress-up your outfit a smidgen.


Fine Knit Scoop Neck Tank

Cigarette Pant


These dangly earrings by Revy Fair Trade are great for adding a bit of colour to your look. A loosely draped scarf is another great way to accessorize an outfit.



Mora Fiesta Earrings

Aqua Print Scarf


If you're going to be sitting for most of the evening, a larger bag is perfectly acceptable. Hempy's Bodhi Hemp Tote is a great choice for such an occasion.


Bodhi Hemp Tote


Finally, Jonano's organic denim jacket looks great layered over pants and will keep you warm on the walk to and from the car.





Denim Shirtdress & Jacket

Here's hoping your date goes well this weekend. But even if it's a total failure, at least you know you'll look good!  Have fun and stay safe!
      
Monday, October 22, 2012
According to TreeHugger, color grown cotton grows naturally in shades of white, tan, green, yellow, red, and brown, thus eliminating the need for dyeing. These naturally colored strains of cotton have actually been around for thousands of years (originating in the ancient Americas); however, they were not well suited for use in modern textile machines so they became less and less popular.

Eco-conscious clothing designers such as Jonano have recently turned to using color grown cotton for all of its wonderful social, health and environmental benefits. Here are just some of the great reasons you'll want to support the color grown cotton industry:

Environmental:
  • Color grown cotton is more pest-resistant than conventional cotton and is much easier to grow organically (without chemical fertilizers or pesticides)
  • Color grown cotton eliminates the need for harmful dyes which wind up in our waterways
Health:
  • In addition to being extremely soft, color grown cotton is safe for allergy sufferers and people with sensitive skin due to the absence of harmful chemicals and dyes
Social:

  • Much of color grown cotton is harvested manually, creating employment for people in the countries where it typically grows, such as Peru

Check out the Fiesta Dress, the Praia Tunic Dress, the Rio Dress, and the Verao Skirt Dress - all made from organic color grown cotton!